Alliance Merchandise
"Whether you are buying for yourself or your favourite Alliance fan, Blizzard Gear Store has great gifts for any gamer who loves collecting unique merchandise. We have a collection of Alliance shirts, collectable figurines, hoodies, mugs and more here at the Blizzard Gear Store! You can show off your fandom for Alliance with one of our t-shirts or hoodies and collectible figurines that look great on display in any room."


Almost Gone
World of Warcraft Alliance Blue Hockey Jersey
Unleash your Alliance pride with this stunning World of Warcraft hockey jersey. Inspired by the noble Alliance faction, it showcases the iconic lion emblem in gold. This jersey combines style and comfort, making it perfect for gaming sessions, sports, or...
£95.00

Sale
World of Warcraft Alliance Blue Pom Beanie
Stay warm and show your allegiance with the World of Warcraft Alliance Blue Pom Beanie. Made from 100% acrylic knit, this beanie offers both comfort and durability. The embroidered Alliance logo on the front proudly displays your loyalty, while the...
£30.00
£20.70


World of Warcraft X RockLove Alliance Signet Ring
Embark on a quest with the World of Warcraft X RockLove Alliance Signet Ring, a beacon of honor and unity. Sculpted with precision and finesse, this large and weighty signet ring is thickly plated in glowing 14K yellow gold, elevating...
£170.00


Sale
World of Warcraft Horde & Alliance Chest Artisan Keycap Bundle
Original price: £140.00
Current price: £98.00
World of Warcraft Horde & Alliance Chest Artisan Keycap Bundle
Bundle the World of Warcraft Alliance and Horde Chest Artisan Keycaps to unlock exclusive savings. It's the perfect way to enhance your keyboard setup while keeping more gold in your stash! World of Warcraft Alliance Chest Artisan Keycap Unlock the...
£140.00
£98.00


World of Warcraft Alliance Chest Artisan Keycap
Unlock the Alliance's valor with our World of Warcraft Alliance Chest Keycap. This keycap showcases the emblematic symbol of the Alliance, perfect for gamers and collectors alike. Elevate your keyboard and showcase your allegiance with this keycap! 18mm x 16mm...
£70.00


World of Warcraft Alliance Backpack
Celebrate your dedication to the Alliance with our World of Warcraft Alliance Map of Azeroth Backpack! This essential accessory prominently features the iconic map of Azeroth, perfect for adventurers who proudly represent the Alliance. Whether you're navigating the bustling streets...
£55.00

World of Warcraft Azeroth Alliance Navy T-Shirt
The World of Warcraft Alliance Map of Azeroth T-Shirt showcases the iconic map of Azeroth. Whether you're gallantly venturing into Stormwind, defending Ironforge, or embarking on epic quests, this T-Shirt is a must-have for displaying your Alliance allegiance. For the...
£35.00


Almost Gone
World of Warcraft Alliance Map of Azeroth Black T-Shirt
The World of Warcraft Alliance Map of Azeroth T-Shirt showcases the iconic map of Azeroth. Whether you're gallantly venturing into Stormwind, defending Ironforge, or embarking on epic quests, this T-Shirt is a must-have for displaying your Alliance allegiance. For the...
£35.00


World of Warcraft Alliance Map of Azeroth Black Snapback Hat
Show your allegiance to the Alliance with the World of Warcraft Alliance Map of Azeroth Black Snapback Hat. Featuring an all-over print of the iconic map of Azeroth and an Alliance patch on the front, this hat serves as a...
£30.00


Extended Sizes
World of Warcraft Alliance Logo Women's Blue Long Sleeve T-Shirt
The World of Warcraft Alliance Logo Women's Blue Long Sleeve T-Shirt is made out of 60% cotton and 40% polyester. It features a screen print design on the front and offers extended sizing. 60% Cotton, 40% Polyester Screen-print Extended sizes...
£45.00


Extended Sizes
World of Warcraft Alliance Logo Women's Grey T-Shirt
The World of Warcraft Alliance Grey Logo Women's T-Shirt is made out of 60% cotton and 40% polyester. It features a screen-print design on the front and offers extended sizing. Extended sizes available! Regular fit in sizes S-XL, Tall fit...
£45.00


Extended Sizes
World of Warcraft Alliance Logo Blue Half-Zip Windbreaker Jacket
Show your allegiance with the World of Warcraft Alliance Logo Blue Half-Zip Windbreaker Jacket. Crafted from 100% polyester, this jacket is designed to keep you comfortable while displaying your Alliance pride. The front features a striking screen-print design, making a...
£70.00


Extended Sizes
World of Warcraft Alliance Logo Blue Crewneck Sweatshirt
The World of Warcraft Alliance Logo Blue Crewneck Sweatshirt is made out of 80% cotton and 20% polyester. It features a screen print design on the front and offers extended sizing. 80% Cotton, 20% Polyester Screenprint Extended sizes available! Regular...
£70.00


Extended Sizes
World of Warcraft Alliance Justice Blue Pullover Hoodie
Stand proud for the Alliance with the World of Warcraft Alliance Justice Blue Pullover Hoodie. Crafted from a premium blend of 80% cotton and 20% polyester, this hoodie delivers unbeatable comfort, warmth, and durability. The bold screen-printed Alliance emblem on...
£70.00


Extended Sizes
World of Warcraft Alliance Logo Blue Quarter-Zip Sweatshirt
The World of Warcraft Alliance Blue 1/4 Zip Logo Sweatshirt is made of 80% cotton and 20% polyester. It features an embroidered logo on the front and offers extended sizing. 80% Cotton, 20% Polyester Embroidery Extended sizes available! Regular fit...
£70.00

Extended Sizes
World of Warcraft Alliance Gold Colour Block T-Shirt
The World of Warcraft Alliance Gold Colour Block T-Shirt is made of 100% polyester. It features a screen-print design on the front and offers extended sizing. Extended sizes available! Regular fit in sizes S-5X, Tall fit in XLT-4XLT, and Large...
£45.00


Extended Sizes
World of Warcraft Alliance Logo Blue Colourblock Pullover Hoodie
Show your allegiance to the Alliance with the World of Warcraft Alliance Logo Colourblock Pullover Hoodie. Crafted from a cozy blend of 80% cotton and 20% polyester, this hoodie features a vibrant blue body with bold yellow sleeves, creating a...
£70.00


World of Warcraft Alliance 454ml Can Cooler
Show your loyalty to the Alliance while keeping your drink ice-cold with the World of Warcraft Alliance 454 ml (16 oz) Can Cooler. Made from 100% high-quality neoprene, this officially licensed cooler ensures your beverage stays perfectly chilled, whether you're...
£12.00


World of Warcraft Alliance 340ml Can Cooler
Show your allegiance to the Alliance and keep your drink refreshingly cold with the World of Warcraft Alliance 340 ml (12 oz) Can Cooler. Made from 100% durable neoprene, this officially licensed cooler ensures your beverage stays perfectly chilled. Adorned...
£10.00


Sale
World of Warcraft Alliance Logo Navy Slides
These World of Warcraft Alliance Slides are the perfect way to represent your favourite game. The one strap slide gives a fitted feel and a classic clean look that can be paired with almost anything. Signature athletic inspired outsole provides...
£40.00
£27.60


Sale
World of Warcraft Alliance Loot Bag
Show your allegiance with this durable black polyester drawstring bag, featuring a striking gold Alliance logo on the front. Built for everyday use, it offers a roomy main compartment for gear, books, or essentials. A lined outside pocket provides quick...
£18.00
£12.50


World of Warcraft: The War Within Anduin 11.4cm Youtooz Vinyl Figurine
Anduin Wrynn, the high king of the Alliance, has come up with a new strategy to face the horde - to become a Youtooz figure! Standing at 11.4 cm tall, Anduin holds a battle-ready stance, clad in ornate grey armour...
£40.00